Browsing articles tagged with " multimedia arts"

How You Can Use Motion Infographics

Nov 8, 2018   //   by Barry Saiff   //   Blog  //  No Comments

Infographics help readers understand complex concepts. Given the plethora of infographics available online, how can you make sure your content stands out?

We have shown you what makes motion infographics different from stationary infographics and how to create motion infographics. Now it is time to learn how you can use motion infographics to build a memorable brand for your business.

Whether you are explaining how a car engine works or explaining how a cheetah is faster than a greyhound, using motion infographics can help your reader easily visualize any concept.

Here are some useful links from our multimedia team on using motion infographics to create memorable content:

  • Types of Motion Graphics

From Motion UX
This article contains several examples of where you can use motion infographics, from explainer videos to product marketing. Read it here.

  • 5 Ways You Can use Motion Infographics

From e-m marketing
This article introduces 5 ways to use motion infographics in your digital marketing content. Read it here.

  • How to Promote Your Business with Motion Graphics

From Renderforest
This article explains how you can incorporate motion graphics into your marketing strategy. Read it here.

  • 20 Creative Branding Examples Using Motion Graphics

From Advids Video Creation Service
This article provides 20 examples of using motion graphics to represent your brand. Read it here.

If you missed our free webinar on September 13, click on the links to view the recording and the slide deck. Learn about the future of microcontent with host, Scott Abel, The Content Wrangler, and his guests, Rob Hanna of Precision Content Authoring Services, and Barry Saiff of Saiff Solutions.

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Motion Infographics Part 1: How to Create Effective, Engaging Visual Content

Aug 14, 2018   //   by Barry Saiff   //   Blog  //  No Comments

Design 4 (1)

How do you turn content into a visual masterpiece that can provide people with an easy, enjoyable, and effective learning experience? Could motion infographics be the answer?

Motion infographics combine the best elements of minimalism, instructional design, and information architecture to produce content that enables people to learn quickly and painlessly. Motion infographics don’t merely make learning fun and easy. They have the potential to revolutionize technical documentation by simplifying complex topics and fully engaging users.

Producing effective, engaging visual content requires technical skills and design knowledge. Don’t worry, our top multimedia artists collected their top links for best practices and how-to guides on creating motion infographics. Take a look at our list of some of the best resources that can help you.

  • Animated Infographics: How Do They Work and What Makes Them Effective?
    From The Content Wrangler
    This article provides a basic tutorial and overview on how to create simple motion infographics. Read it here.
  • The Best Animation and Motion Graphics Software to Learn
    From School of Motion
    This article compiles an extensive list of applications that you need to learn to create motion infographics. Read it here.
  • Animagraffs: Education Animated by Jacob O’Neal
    From Adobe Blogs
    This article contains the fundamentals and best practices for creating motion infographics. Read it here.
  • Pro-Tips for Creating Interactive Infographics
    From Creative Bloq
    This article shares must-know tips to guide you in creating effective visual content applicable to motion infographics. Read it here.

Do you want to know more about motion infographics and other technical communication trends? Let us know! We’d love to hear from you. If you haven’t already, subscribe to our newsletter (form above), and receive updates on our latest blog posts, webinars, and other educational events.

Saiff Solutions In The Media

- TechWhirl
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“After Symantec acquired Brightmail in 2004, Barry played key roles in integrating the information development team and their content into Symantec’s then-developing Unified Content Strategy. Barry [Saiff]’s experience, product and content knowledge, and leadership qualities helped the Brightmail team to become a trailblazer within the company. The processes, tools, and practices they helped to develop for content management are used throughout the company, thanks in large part to Barry’s participation in numerous cross-departmental teams. Barry is a natural leader who can effectively contribute to any endeavor. He has a passion for serving customers that drives him to create and evangelize process improvements and to collaborate effectively with diverse groups and individuals. I would be glad to work with Barry again.”

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Senior Manager, Symantec
February 16, 2011

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